VR will help overcome stress in negotiations


Kazan Federal University and Cerevrum have co-developed a new VR application.

Kazan Federal University ‘s Digital Media Lab (Higher School of IT and Intelligent Systems), Institute of Social and Philosophical Sciences and Mass Communications, and Russian VR learning developer Cerevrum aim to provide a brand new way to teach people to conduct work negotiations.

In the beginning, researchers created a methodology for realistic work scenarios with different virtual characters. A learner can test various negotiation tactics and look at the characters’ reactions. Thus, stress levels in later real-life situations can be reduced.

The research on students has shown that virtual learning provides better involvement in the learning process – the tested individuals memorized 50% more control phrases than those who used traditional learning techniques.